Responsible Use

Serve It Right Saskatchewan and Door Staff Workshops

SLGA, in a partnership with SGI, the Ministry of Health and the Saskatchewan Tourism Education Council (STEC), continues to support the Serve It Right Saskatchewan (SIRS) server intervention program.


The program, which is co-ordinated by STEC, trains servers in liquor-permitted establishments in the use of effective intervention techniques if a patron demonstrates a problem with alcohol.


SLGA has a representative on the program’s committee and contributes to its overall direction and activities.


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STEC also offers the Door Staff Workshop. This program trains door staff in liquor permitted establishments to identify signs of intoxication, monitor the activities of patrons and reduce the risk of violence in and around permitted premises. Please note that completing the SIRS course is a prerequisite for this workshop.


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Please Bring Your I.D.

The Please Bring Your I.D. program was launched in 1999 and updated in 2001 to reflect the use of new mandatory photo driver’s licences in the province.


SLGA developed the program with the co-operation and support of the SHHA and the Canadian Restaurant and Foodservices Association to reduce the availability of alcohol to minors in the province’s liquor stores, private retailers and hospitality industry.


Check 25

Check 25 is an in-store identification program that assists SLGA liquor stores and private retailers in preventing minors from purchasing alcohol.


The program requires anyone who appears to be under the age of 25 years to show either a photo identification, with a birth date, or three other pieces of identification, at least one of which must have a birth date.


While staff working in SLGA stores and private retailers have always asked for identification from customers who appear to be under the legal drinking age of 19, this program improves efforts to prevent minors from accessing alcohol, by increasing the number of people who are asked for identification.


Fetal Alcohol Spectrum Disorder Awareness

SLGA continues to assist in the prevention of Fetal Alcohol Spectrum Disorder (FASD). FASD is caused by alcohol use during pregnancy and leads to life-long learning, behavioural and cognitive difficulties in affected children. FASD has far reaching impacts upon Saskatchewan communities.

SLGA continues to support FASD public awareness programs of the Saskatchewan Prevention Institute (SPI) and the FASD Network through government’s Cognitive Disabilities Strategy (CDS).


SLGA supports SPI’s initiatives related to its provincial awareness media campaign, the Saskatchewan FASD Speakers’ Bureau, Saskatchewan regional FASD committees, and FASD training, education and research. SLGA supports FASD Network programs related to post-secondary student education, publication of information for professionals, resource development, parent training, and social media awareness.


Moderation is Always in Good Taste

SLGA participates in the Canadian Association of Liquor Jurisdictions' national poster campaign that spreads the message that moderation is the normal drinking pattern in Canada and to remind people that it’s socially unacceptable to abuse alcohol.


The posters show how people who abuse alcohol are isolated from the majority of people who drink in moderation.


The posters are displayed in SLGA liquor stores, private retailers and participating commercial permittees.



Report Impaired Drivers

SLGA has partnered with SGI, municipal police services in Saskatoon, Regina, Moose Jaw, Prince Albert, Estevan and Weyburn, the RCMP, Mothers Against Drinking and Driving (MADD), Students Against Drinking and Driving (SADD), and Rawlco Radio to implement a province-wide Report Impaired Drivers (RID) campaign.


RID is a crime prevention campaign that encourages all Saskatchewan residents to call 911 to report suspected impaired drivers for all streets, highways and roadways in the province.


The campaign is promoted on city bus advertisements, road signs, billboards and through posters displayed in all SLGA liquor stores, private liquor retailers and commercial liquor establishments.


Point of Sale Campaign

SLGA has once again partnered with the Ministry of Health to launch the Point of Sale campaign in SLGA stores and private retailers.

The 2013 Point of Sale campaign is part of a multi-year campaign intended to raise awareness about the risks of underage drinking. It was first launched in 2010 as the DEFY campaign with messaging in SLGA retail stores that included “Your Teen? Your Alcohol? You’re Responsible” and “If you supply your teen with alcohol you are responsible for what happens. Thank you for knowing better.”

The 2013 campaign continues to raise awareness of the role that parents and adults play in shaping youth’s values and attitudes toward alcohol use through a renewal of the Point of Sale displays in stores and private retailers, online advertisements, a web video and online survey. The campaign’s message is intended to prompt conversations between parents and youth about alcohol use by asking, “how can you inform your teen about alcohol?”

 More information

Don't Be That Guy

SLGA has partnered with local police forces, sexual assault service providers and Crime Stoppers to launch the Don't Be That Guy campaigns in Saskatoon, Prince Albert and Regina.


The poster campaigns spread the message that alcohol is not a form of consent for sexual activity. The posters, which are aimed primarily at 19 to 25 year old males, rely on a bold design to make men think about the boundaries between consensual sex and sexual assault.


The posters are displayed in liquor stores, bars, nightclubs and campuses in Saskatoon, Prince Albert and Regina.


Planning a Party? A Guide to Social Hosting

Whether you are planning to host a function in the privacy of your home, on your property or elsewhere, you are responsible for the premises and guests. SLGA’s Planning a Party? A Guide to Social Hosting brochure suggests some hosting tips to ensure your function is a success.


The responsible hosting guide explains the responsibilities of a host and outlines things to consider when planning your function. It also discusses some common alcohol myths that could disrupt your event*.


View the guide







Teens & Alcohol: What You Need to Know

SLGA's Teens and Alcohol brochure is intended to educate parents and caregivers of teens about the implications surrounding alcohol, teens and house parties by presenting information about the legal, social and potential health consequences of teens who consume alcohol with or without adult supervision in the home.

View the guide

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